Option #1: Business Intelligence – Data Analysis of US Data Source

MIS540 Portfolio Project

Option #1: Business Intelligence – Data Analysis of US Data Source

From the list of large datasets select a data containing data on United States subjects. You are to define a business problem this dataset can attempt to answer. You are required to create business questions and hypotheses to further define the scope of your analyses. You are to create a SAS dataset containing only the variables needed for your analyses thus filtering out any unnecessary data from your analysis work.

 Your analysis should include the necessary descriptive analytics tests to communicate your understanding of what story the data is telling us. Also, your analysis should include the necessary predictive analytics tests to assist decision makers in achieving their business goal of future business growth.

Your deliverables for this Portfolio Project are:

1. Business questions
2. Hypotheses
3. Descriptive statistics to include charts, graphs, tables, business insights, and the story the data is telling us
4. Predictive statistics to include charts, graphs, tables, business insights, and the story the data is telling us
5. Analysis of findings with respect to business questions and hypotheses
6. Recommendations for further analysis: what other data sources, including big data sources, could the organization utilize to help them achieve their business goals.

Limit the charts, graphs, and tables in your analysis report to only those figures needed to support your findings and analysis. Do not include statistics outputs that are not relevant to your analysis. Your analysis report should be comprehensive yet concise, specific, and most importantly, insightful.

In previous Portfolio Milestone assignments, you submitted business questions, hypotheses, and a preliminary list of descriptive and predictive statistics tests. You are expected to incorporate your instructor’s feedback into this final submission.

Your paper should be 8-10 pages in length, not counting the title page and references page, and must refer to three scholarly sources, as well as the course materials. It should be well written and conform to the guidelines of APA.